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Posts for bourbon trail

KY : The Bourbon Trail – MAKER’S MARK

ADVENTURES, EATS & DRINKS, TRAVEL - January 25, 2015

bourbon trail makers mark

OCTOBER 13, 2014 | DAY 12 of #ONTHEROAD1014

I’m playing Ryan Adams to get me in a Kentucky mindset, and I have to share the somber cloud that hovers over my heart. It was recently announced Mandy Moore and Ryan Adams are getting a divorce. They were my favorite celebrity couple, even more than Brad and Angelina, and I just thought they could make it work. Now with 5 years of marriage being thrown into the celebrity wind, I have to take a moment for over-dramatic mournful silence.

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Now back to the bourbon trail. While driving down the bourbon trail we saw large square buildings with windows, scattered across rolling hills. If a corporate building and a country barn had a baby, it would be these boxes.  They reminded me of something out of a horror movie, where all the zombie are kept or is storage for twisted experiments. Now the sky was cloudy and gray that day, and since I’m fairly morbid my imagination got a little carried away. In actuality, they are rack houses, where the bourbon goes to age and rest. So I guess technically it is storing an experiment – in awesome flavor!

bourbon resting house

We made the last Maker’s Mark tour and were the first to purchase our tickets. Letting us have that magical alone time the early bird gets to savor. The waiting house is a real Disney style attraction, with talking picture reciting the history of Maker’s Mark and a replica kitchen showing how Margie Samuels, the wife of T. Williams Samuels came up with the signature Maker’s Mark bottle. Margie was a marketing master and designed the Maker Mark’s bottle inspired by the unique shapes of cognac bottles. She wanted Maker’s to be distinctively different from the other bourbons on the market. It was also her idea to have the distillery painted black, as she was tired of it always looking dirty.  See there is a naturally occurring fungus that grows around distilleries called, Baudoinia Compniacensis, and it turns trees and objects black. Margie was annoyed with fighting the fungus so she painted the buildings black with red trim, and her branded esthetics has lasted through the decades.  Oh yeah, the distillery you tour is the same one that produced the first bottle of Makers in the 1950’s, how cool is that!!!

Makers Mark Kitchen

Makers Mark Distillery

Of course, there have been upgrades, like the beautiful copper distillers. But the room which ferments the sour mash was totally vintage. We got to poke our finger into the brew, which looked like captain crunch and tasted like sweet watery white bread. We also got to take home our own Maker’s Mark label, made on the same printing press from their early days. These kinds of true to tradition touches gave the distillery real charm. Honestly, I’ve never been a big fan of Maker’s Mark. I enjoy rye bourbons, and I found out they don’t use any rye in their recipe. Just corn sour mash and red winter wheat. So the tasting was a little underwhelming to me, but still very enjoyable.

Makers Mark Distillers

makers mark sour mash

We found out there is an ambassador program you can join, where they mark a barrel of bourbon with your name on it, and in 7 years you can purchase ‘your’ bourbon. I was so excited about this program, I told Bowerbird that I would need to plan my ovaries around the ambassador program, because I wouldn’t want to be pregnant when our bourbon was ready. I also said this out loud, and one of the other gentlemen on the tour remarked it was the best statement he’s ever heard.  What can I say, I love bourbon.

The coolest thing, about bringing home a bottle of Maker’s Mark from the distillery, is that you can dip it in the hot wax yourself. This was our epic road trip across the country, so we had to experience a dipped bottle. I was nice and let Bowerbird be the dipper, and the second it was cooled and handed to us I tried to carve the date into the wax, but it was too solid. Unfortunately, there was too many liabilities when it came to carving the wax when it was still hot. I hid a few of my road trip postcards in the gift shop too, and was tweeted on the road a week later from a fella who found it in a feminist book. Getting tweets while on the road was so cool. I still wonder about the postcards floating out there.

dipping makers mark in red wax

It was a bummer we were unable to go to any additional distilleries. Bowerbird was really looking forward to Four Roses, but we both agreed Maker’s Mark was worth it. We had been told it was a must see distillery, and for not even liking Maker’s that much, I absolutely loved my experience there. The bourbon trail hands out these passports you can get stamped at all the distilleries, new life goal is to get it filled. Bulleit distillery, you’re next on my list.

cute couple at maker's mark

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KY: The Bourbon Trail – Heaven Hill

ADVENTURES, EATS & DRINKS, TRAVEL - January 2, 2015

Bourbon Trail Heaven Hill

OCTOBER 13, 2014 | DAY 12 of #ONTHEROAD1014

Bowerbird and I have decided to stay off the booze and abstain from spirits in 2015*. Not because either of us has a drinking problem that has made our lives unmanageable. But because we both really dislike the lethargy and mild headaches that just one glass of alcohol can induce. 2015 is a big year for the both of us, and we want to be on top of our game. So it’s a good thing we hit the Bourbon Trail in 2014. We are both sad to be giving up whiskey and bourbon, our favorite spirits because of the aroma and smooth finish. Yet I don’t think we will be able to top the sampling of a $400 bottle of Evan Williams either.

The portion of the bourbon trail we visited was in Bardstown, which is only thirty minutes from Louisville, and where essentially most of the bourbon distilleries reside. Also the ‘trail’ is a paved highway, just for clarification. Welcoming us to the Bourbon trail was a sign propped on the front lawn of a lovely house that read, “Bourbon destroys lives.” Our first stop on the trail was Heaven Hill distilleries and Bourbon Heritage Center. It had great interactive displays of how Bourbon is made, with buttons and knobs that lit up and made noises. At the touch of a button one of the displays released the sharp and hypnotizing scent of bourbon. I felt like a kid in a science center. There was also a history of distilling bourbon; describing why corn is used as the mash, and the ways it was hidden from officers during prohibition. Bowerbird and I were mostly just interested in a tasting, and not the full 2 hour tour of the distillery, so with our souvenir tasting glasses we enjoyed an array of premium Heaven Hill bourbon.

Bourbon Heritage Center

Heaven Hill Bourbon Tasting

Sadly I can’t find my notes from the tasting, and apart from knowing that one of the bottles (seen below) is $400 and only sold in Japan, I don’t recall the specifics of the other bourbons. But they were delicious. First enjoying them neat and then with a dash of water. The water changing the flavor ever so subtly. I remember one of the bourbons evaporated on my tongue. Another one tasted sweeter after the drop of water, giving a more caramel and syrup quality to the bourbon. We were with three other couples during the tasting and it was fascinating hearing everyone’s take on the flavors.  It was so much fun to geek out with other bourbon and whiskey nerds.

Evan William Bourbon Trail

adding water to bourbon

By the time we left Heaven Hill we could only make one other distillery and another couple from the tasting highly recommended seeing Maker’s Mark. As you drive up onto the Maker’s Mark property, the buildings and trees are all black, windows trimmed with red. I didn’t know much about Maker’s Mark before my tour, but I’m so happy we went there.  The history and marketing behind Maker’s would make any feminist fan of branding drool – and that’s basically me.

I’m going to break this up into two stories as the tale of Maker’s Mark deserves a post of its own.

Tell me what’s your favorite bourbon? Have you been on the bourbon trail?

*Exceptions to our 2015 resolution includes vacations and one double date to a whiskey bar we couldn’t get to in 2014. Update: 9/20/15 – our resolution went out the window in March, although we are currently not drinking. Go figure.

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